Tribes: We Need You to Lead Us

Seth Godin is already well-known for his innovative approach to marketing and simply spreading great ideas.  I started reading this book one page at a time before falling asleep at bedtime, not really remembering each day what I'd read the night before.   When I had a chance to read it properly, I was struck by the depth to which Godin had gone and the inspiration of individuals that have made a difference in their field.